Business Research and Analysis
Account-Based Marketing 2.0: Leveraging Buying Groups for Maximum ROI
In the ever-expanding marketing universe, every now and then, a new phenomenon arises that redefines “marketing” as we know it.
Service: Business Research and Analysis
Business Research and Analysis
Building a Data-Driven Culture: How Market Research & Intelligence Improve Decision Making
Building or having a data-driven culture is a given these days with almost every organization you come across — and
Business Research and Analysis
5 Free Tools to Power Up Your Competitive Intelligence Research
Competitive intelligence research (CI research) is the process of gathering, analyzing, and studying the data associated with the market,
Business Research and Analysis
Advanced Techniques for Competitive Market Intelligence in Business Research
The textbook definition of competitive market intelligence (CMI) is the process of gathering, analyzing, and interpreting information/insights about your competitors,
Business Research and Analysis
How AI and Big Data are Revolutionizing Market Research Trends
In the technology world, the two big powerhouses currently dominating are Artificial Intelligence and Big Data.
Business Research and Analysis
Advanced Techniques for Building and Utilizing a Competitive Intelligence (CI) Database
Whether you have a great product or an immaculate marketing campaign, its success depends on how well you know your