B2B Demand Generation How to Reduce Your Cost Per Lead (CPL) in B2B Marketing Cost-per-Lead is one of the most monitored stats in the marketing budget. Every marketeer wants... Read more by Paul van de Kamp September 19, 2022 4 min read
B2B Demand Generation Disrupt Your B2B Marketing Lifecycle with Artificial Intelligence-Powered Lead Generation Data Solution AI-powered data solution can help you disrupt your B2B demand gen discipline, resulting in quantifiable... Read more by Hemant Jain February 16, 2021 4 min read
B2B Demand Generation How can you complement your B2B Lead Generation programs with Content Syndication? Content syndication is one of the content methods of republishing the content on various third-party... Read more by Raajiv Sachdeva October 30, 2019 4 min read
B2B Demand Generation Lead Generation is all about strategy…. Not methodology For years now marketers constantly face two questions – first why are competitors winning more... Read more by Hemant Jain September 16, 2019 2 min read
B2B Demand Generation The Science of Successful Lead Generation Lead Generation is a challenge! In fact, successful lead generation involves art, science, technology, intelligence,... Read more by Paul van de Kamp September 16, 2019 3 min read